Pereira | An Entrepreneur's Destination | H. Jackson Calame

A Private Investment Opportunity — Pereira, Colombia

Where Entrepreneurs Go to Build Something That Lasts

A boutique destination hotel designed for the people who never fully clock out. Rooted in one of South America's most overlooked gems. Built to matter for generations.

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15+ Years Building Businesses
40+ Locations Scaled (LaserAway)
8 Boutique Rooms, Intentional Scale
1 Destination Like This in the Region

A place built for people who think differently about work, family, and legacy

Most hotels were designed for someone passing through. This one was designed for someone building something.

Pereira, Colombia sits at the heart of the Coffee Axis, one of the most naturally stunning regions on the continent. It has the infrastructure of a growing city, the warmth of a small town, and access to experiences that most travelers never find. The cost of living creates room to build something beautiful without the overhead of a major metro. The culture invites the kind of deep work and genuine rest that entrepreneurs rarely get to experience together.

The vision is simple: a boutique hotel where an entrepreneur can arrive, get serious work done, connect with other driven people, experience something real, and leave changed.

Green mountain landscape, Eje Cafetero Colombia
"The most powerful investment you can make is one that changes a place, a people, and a purpose at the same time."
H. Jackson Calame, Founder, First Class Business

Pereira is not a compromise. It's an advantage.

A 30-minute drive from the thermal springs of Santa Rosa de Cabal. Surrounded by coffee farms and cloud forest. A city of 500,000 with the energy of a startup and the soul of something ancient.

Lush Colombian mountain valley
Thermal waters, Santa Rosa de Cabal
Colombian coffee farm landscape

Pereira • Santa Rosa de Cabal Thermal Springs • Eje Cafetero

30 min to Santa Rosa

World-renowned thermal hot springs. The kind of decompression that Silicon Valley retreats charge $8,000 for.

Coffee Region, UNESCO Heritage

An immersive backdrop that gives guests an experience they cannot manufacture anywhere else in the world.

Cost Advantage, Without Compromise

Build and operate at a fraction of the cost of a comparable U.S. property, while delivering a world-class guest experience.

Not just a hotel. A complete infrastructure for the entrepreneurial traveler.

Every element of this property was designed around one question: what does an ambitious person actually need to thrive?

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8-12 Boutique Rooms

Intentionally small. High-touch hospitality, not a chain experience. Every guest is known by name.

🎙
Podcast Studio

Fully equipped for content creation. Entrepreneurs who work remotely can produce at a professional level while traveling.

🤝
Conference and Event Rooms

Retreat-ready space for masterminds, workshops, team offsite meetings, and investor dinners.

💻
Co-Working and VA Training Center

Visiting entrepreneurs gain access to a trained local workforce. Guests can even hire VAs during their stay.

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Daycare and Family Center

So that entrepreneur parents can actually focus. Because the best work happens when your family is taken care of.

🌿
Local Experience Programming

Thermal springs, coffee farm tours, community service opportunities, and cultural immersion that no algorithm can replicate.

"There is no comparable destination like this in the region. That is not a gap in the market. That is an invitation."
Jackson Calame on Why Pereira

A first-mover position in a region that is just beginning to arrive

Colombia's tourism sector has grown significantly in recent years. Pereira specifically sits at an inflection point, with improving infrastructure, a growing expat and digital nomad community, and virtually no premium entrepreneur-focused hospitality options.

3.6M International Visitors to Colombia

2023, continued upward trend

0 Comparable Entrepreneur Destination Hotels

In the Eje Cafetero region

40% Lower Build Cost vs. U.S. Equivalent

Realistic conservative estimate

Year 1 Target Open, Phased Build

Hotel first, co-working second

Statistics sourced from Colombia tourism data. All projections are estimates, not guarantees. Full details shared in investor conversation.

This is not just a place to stay. It's a place that employs local families, trains the next generation of VAs, connects children in orphanages with entrepreneurs who care, and proves that business can be a force for something good.

Jackson Calame has spent 15 years building businesses that bridge economic gaps, particularly between North and South America. This hotel is a direct extension of that mission.

The property will partner with local orphanages, animal sanctuaries, and retirement communities to give guests experiences that are real and meaningful, not curated tourism. The VA training program creates employment pipelines for locals and talent pipelines for visiting entrepreneurs.

When you invest in this project, you invest in a community that will feel it for decades.

"The builds that matter most are the ones that outlast you. I want to create something my children's children will be proud was part of our family's story."

H. Jackson Calame

This project will directly support

  • + Local employment and VA training
  • + Orphanage and community partnerships
  • + Elderly engagement programs
  • + Surrounding infrastructure improvements
  • + Documentary coverage via Oportunidades Latinas

If this project speaks to you, let's have a real conversation

No pitch deck required. No pressure. If you're genuinely curious about what it looks like to invest in something like this, fill in your info below and I'll send you the details personally.

Your information stays private. This is not a marketing list.

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Prefer to talk directly? Book a 20-minute call with Jackson.

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H. Jackson Calame

H. Jackson Calame

Founder, First Class Business • Entrepreneur • Community Builder

Jackson has spent 15+ years building companies across marketing, media, and business development. He helped scale LaserAway from 8 to 40+ locations, co-founded RestaurantConnect, ran Video Power Marketing, and has worked alongside names like Lewis Howes, Dr. Eric Berg, John Lee Dumas, and Pat Flynn.

Today he runs First Class Business, a multi-brand ecosystem helping entrepreneurs build systems, visibility, and income. The Pereira hotel is the next chapter: a physical place that embodies everything FCB has stood for from day one.

He is a single father of four and a faith-driven leader who believes the best businesses are the ones that leave a community better than they found it.

15+ Years Operating LaserAway (8-40+ Locations) First Class Business Oportunidades Latinas Colombia Market Entry Community-First Builder